FAR EAST TRADING

2017 (on-going)
London, UK
HCMC, Vietnam

Role:
UX/UI
Service Designer
Brand Strategy

Asian culture has always fascinated the Western markets. There are huge South East Asia and East Asian communities in the UK. Asian food supplies and supermarkets have always been popular.

The Far East Trading is an online oriental supermarket that aims to deliver high-end and refined e-commerce experience, targeting Western consumers, expats and international students of Southeast Asian and East Asian origins.